HOW WE WORK
Unexplored is a distributed, creative team that works collaboratively and strategically with in-house teams to tell authentic stories, evolve brands and products, and design experiences — be that a platform, a digital flagship store or visual storytelling through photography or animation. We help brands and products inspire, create curiosity, and increase conversion — connecting with your customers wherever they are.

METHODOLOGY
In general, we start with research, pencil and paper, loads of sticky notes, and whiteboards. We leverage design thinking and apply our findings to define, specify, and ultimately make the right work for the right reasons. We recognize that each project is different, so we modify our approach to be right-sized for what is truly needed.

WE AREN'T DEVELOPERS
But we keep good company with people who are. We've intentionally structured Unexplored to keep most of our focus on all things design and take a best-fit approach when it’s time to pair with a development team.

MILESTONE TRACKING INSTEAD OF TRACKING TIME
We've worked at the agencies with a billable hour. We've struggled to remember how much time a certain idea took and then crafted a best estimate. The truth of the matter: solving problems doesn't run on a clock. Some problems are solved in a short period. Others need more time and space to become fully-formed. We actively solve problems at our computers and on our devices. We passively solve problems on walks, in showers, and sometimes while sleeping. We want our clients to feel that we’re right there with them, no matter the time — and to not feel the pressure of "the clock is running."